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My Client, The Bait-and-Switch Sleazebags Why Few People Respect Advertising in the Morning Are You Targeting Me? I Got Your Account Planning Right Here, Pal I’m Not Lying To You Right Now This Agency's For You The Creative Teamsters Hey, Luke, Squeeze This The Enemies Down The Hall Advertising For Columbine On Killer Books and Hard-Hitting Executions Screw Unto OthersThis Column is Gold, Baby Chapter 11 in The Book Of Advertising Geezertising Leaping to The Dark Side Getting Embedded With the Client Jumping The Shark Majority to Minority Telemuckraking Paging Richard Simmons Queer Eye for the Ad Guy Random Questions Slippery Jelly at the Helm of a Dubious Idea The Soul of Soles A Super Lesson Trump and Chumps Brands Flying Blind From a No Show to the One Show FBI, CIA, AAAA, and CYA Subservient Agency Word-of-a-Whole-Lot-of-Mouths-Advertising Clear Problem, Clear SolutionAdvertising Week (or maybe it’s Advertising Weak) Corvettroversy In the Land of the Fee Black, White, and Spot Color Living Under the Bus Addicted to Advertising Wardrobe Malfunctions and Advertising Dysfunctions Boeing and Banging Desperate Housewives and Desperate Senators Maximizing Our Skill Sets to Enable Synergistic Crap Installing an Upgrade to Ad Industry 2.0 Madison Avenue, Main Street, and the Arab Street If You’ve Been Injured by an Ad Agency... The Home for the Strategically Challenged Taking Size 14 and 36DD Risks Stuck on Stupid The French Evolution Polluting the Mental Environment The Bald Midget and the Furniture Store Owner's Daughter The Super Critics Scrubbing Bubbles and Flubbing CEO's Living In the Echo Chamber **This Column is Not Valid in Indiana 7-Layer Ads Safe, Shit, and Everything Else That Happens This Column Brought to You by People For Stuff This Land was Hand-Crafted for You and Me The Interactive Ghetto HeadOn--and Production Values Off Hardback Books and Hard Truths The Tale of Retail Be Borat or Be Boring Righting the Writing rescuing lost brands
Why would honest agency people work for dishonest clients? (Or any other time of day) As long as they don’t know too much about me, I'm all for 1-to-1 marketing Do we really wanna know what consumers think? Did corporate America learn the art of lying from advertising The industry’s sucking wind--maybe advertising agencies should try advertising What if advertising people had a union? A plea for some useful advice Can't the various disciplines all just get along? How Donny Deutsch Made Advertising Relevant Again--For a Moment The message we send to consumers: Be afraid--be very afraid The bizarre vernacular of the ad industry Religion and Advertising: Two very similar, and sinister, concepts Your guide to entering awards shows Is a client's business failure our fault? Will we adjust advertising standards for an aging population? Why aren’t more ad accounts serviced in-house? What advertising can learn from a televised war What I learned by spending a few days at Talent Zoo Why are some shops hot, cold, or dead? Dealing with friendly, and unfriendly, co-workers in the ad business Are middle-aged white ad guys facing extinction? Want consumers to respond? Tell them you’ll leave them alone Why are some ad agencies still considered soft and flabby? What do we do when our clients, or consumers, don’t want to be cool? Two ad-related lawsuits you need to know about My new career begins right here, right now Just some things keeping me up nights Why am I so superior? I said so, that’s why Why do sister agencies end up in new biz catfights? Wanna work at Wieden? Pay up, sucker One brand breaks all the rulesand the results are wonderful Football, the ad biz, and no talk of commercials For a moment, advertising got a glimpse of reality When advertising seems like a waste of cash A tale of two creative superstars who weren’t always stars How both the government and the ad industry play the blame game How do some agencies get away with stuff that others can’t? Can ad people act like true professionals when we’re encouraged to push boundaries? These days, the world is just one big-ass focus group A report from the south of…uh…France, I think When the 800-lb. gorilla says there are too many ads, we should pay attention Think you’ll get an accurate depiction of the industry next month? Sorry, Charlie When an ad or idea gets muzzled, is it act of responsibility or censorship? Consumers keep paying more, but it doesn’t mean less advertising Will advertising agencies ever reflect a diverse America? When people disagree over creative concepts, does anyone really win? Is pharmaceutical marketing benignor is it a cancer on society? Because sometimes writers invent ‘em when they’re tired of using all the old ones Are making good ads and making good profits mutually exclusive? Can advertising still surprise people when real-life is even more jarring? What happens when a great campaign can’t help a troubled client? Boeing’s CEO had an affair and got fired. Maybe a career in advertising would suit him better If cable TV gets fined for indecency, will advertising be next? Why advertising people speak like idiots How to make sure you evolveeven if your agency and your coworkers don’t To win hearts and minds, or merely wallets, perception is everything Can there be malpractice in an industry with no standards and practices? Can you ever make a great ad from a bad strategy? Two new ads show some skinbut do they show any guts? Can short-lived campaigns and small projects lead to long-term success and big ideas? Advertising and PR don't work well if they don't jibe with reality If you're personally affected by bad advertising, maybe you'll think twice about foisting it on the public Unfettered hero worshipping in the ad biz? Now that’s crap Why TV advertising's effectiveness is melting away like the polar ice caps As media splinters, what will become of local advertising? Is it fair to compare today’s work to what was done in the past? The ad world’s biggest showcase is everyone’s turn to weigh in Strong advertising reflects corporate cultureand outsiders need to beware Meet the new cluttersame as the old clutter Has the advertising business losing the human touch? What the fine print really means for marketers How do ad concepts survive the chain of client approvals? Life isn’t pretty. So how do people handle advertising that isn’t pretty? Is there anyone willing to advocate for advocacy advertising? Perhaps we should rename this country the United States of Advertising Agencies are scrambling for talent to produce web workand are determined to segregate them The growing popularity of badly made ads and viral videos What can you learn from a book about an ad agency? If you work in advertising, can advertising work on you? The buzz may be online, but stores with doors still need our help Can we ever convince our clients to stop being so literal? When clients insist on bad copyby writing it themselves What happens when brands stray from their core values? Westwayne Atlanta Fletcher Martin Atlanta Kilgannon Fitzgerald And Company Blue Sky Agency BlueSky-Agency.com Blue Sky Atlanta JWT Atlanta BBDO South BBDO Atlanta Moxie Interactive Creativity Atlanta CreativityAtlanta.org Talent Zoo Atlanta Advertising copywriter atlanta ad agencies atlanta business atlanta marketing match blue sky promotions atlanta georgia advertising agencies georgia marketing account executive advertising brand atlanta cannes advertising communication arts cmyk the creative circus portfolio center atlanta